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The SITS Girls

The Secret to Success is Support

How To Maintain Your Writing Voice

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In the vast sea of blogs out there, it can be easy to get swept up in what all the other bloggers are doing. How can you anchor your blog, maintain your writing voice, and keep it steady?

In a world full of blog posts, articles, books, self-publishers, and social media, you need to retain your writing voice if you want to keep your audience coming back to read more of your words.

How To Maintain Your Writing Voice

Here are some tips, tricks and reminders I use to maintain my writing voice when navigating the waters of blogging.

Talk It Out

Write it down, then read it aloud. Does it sound natural? Don’t be afraid to take some liberties with grammar and sentence structure if it helps convey your thoughts more precisely. I’m not telling you to throw away all you’ve learned in English class, but sometimes maintaining our own voice means using artistic license. You are an artist and the written word is your medium. When you read it aloud, make sure it sounds like you.

Ask: Who Are You Talking To?

Personally I like to think of my blog’s audience as friends, and I try to write with that in mind. How do you talk to your friends? Your mom? Your sister or your husband? Think about who you are writing for and “speak” to them with your writing. The best compliment I’ve gotten about my blog is when a reader said, “I feel like you’re talking to me when I read your blog.” If you keep your readers in mind while writing, they will feel a personal connection with you, and they will come back to hear more of what you have to “say.”

Keep It Real on Blogging Assignments

Sponsored posts, reviews and affiliate marketing posts are no exceptions to these tried and true rules. As a blogger, your “product” is trust. In order to do your best work for the brands you’re working with, it is a MUST to maintain your own voice. It is better for you, better for the brand, and better for the reader if your audience genuinely likes and trusts what you say. Brands who work with bloggers do so because they know the value of the personal relationship you’ve cultivated with your audience. Keep it real with your readers, be honest, and be yourself when you are telling them about the products and services you write about. Keep in mind the trust that your readers are placing in you to help them make decisions about what brands to purchase and that trust is the most valuable commodity a blogger has.

Take a Trip Down Memory Lane

If you feel your voice slipping away try taking a trip down Memory Lane. Why did you begin blogging in the first place? Who were you writing for then? Read back through some of your old posts to get back in touch with your own voice. Although we grow, and our mission and intentions sometimes change with that growth, we are still the same person and our voice should never change.

If you ever feel you’re losing your grip on your own voice take a step back, try these tips and try writing a post for your eyes only. Sometimes just removing the pressure of writing for an audience may be all you need to get your voice back.

Keep Reading

Looking for more writing tips? Here are a few posts you’ll find helpful:

About Tracie Nall

Tracie lives in Arizona with her husband, teen daughter, and more books than her shelves will hold. She spends her days writing and editing. Many of her words end up on her blog, From Tracie. Find Tracie on Twitter @FromTracie and on Instagram where she takes pictures of things that are yellow.

Reader Interactions

Comments

  1. Atikur Rahman says

    Nice post. It will definitely grow our business. I agree with you that you should think about your audience first. I’m going to do the exercises you recommend (kind of again) with great interest for the August call.
    Thanks as always.

  2. Tatanisha says

    Great tips Jen! Sometimes when doing sponsored posts, I have to remind myself of this– I still want my voice to be heard!

  7. Janine Huldie says

    Wonderful tips, Jen and I truly try to always make sure even when writing about a product I review to relate to my current or even past life. So, love the taking a walk down memory lane and have definitely utilized that one in the past for sure.

  8. AwesomelyOZ says

    Great tips Jen 🙂 Definitely remembering why you started blogging and I think reading your drafts out loud and seeing when to add ‘real talk’ to your posts is helpful. Happy Friday and have a great one -Iva

  9. Gary Kerr says

    This is very interesting post as well as a lot of great.I do believe these advice have helped me tremendously in life.Thanks for sharing these tips over here.

  10. Janice Trinh says

    I’ve been trying to find my blogging voice for a while now. It isn’t as easy as people think it is. It does come naturally to some, but for others, there’s too much in the head to pick from and put into words. Plus you really gotta know your audience to find the right voice. Anywho, thanks for the tips!

  13. Tammi says

    Thank you for these great tips. Often times taking a break between writing, proofreading, and editing help me gain a fresh perspective. For me, reading an article a few times helps refine the direction and voice.

    I agree it is important to remain authentic and true to ourselves. Great article! Tammi http://frenchrobin.com

  14. Mari says

    Great tips, sometimes I find myself struggling to stay true to my words while still using the English language properly lol.
    Taking a moment to read out loud and get better sense sounds great!

  16. Limeade Gal says

    Thank you, a great reminder to be myself. I love the thought of writing artistically vs grammar! ~ so freeing 🙂
    Have a beautiful day!

  18. Elizabeth says

    Thanks. It becomes a bit overwhelming at times, especially when you really start reading other blogs and then go back to your own. Finding your own voice and sticking with it is so important. It is your blog, right? Thanks for a good reminder!